How to Go Viral on WhatsApp and Grow Your Audience

BY Nishi Bhavsar,

Have you ever wished your message could reach hundreds…maybe even thousands, without spending a single rupee on ads?

That’s the power of WhatsApp. It's not just where people chat — it’s where they buy, share, trust, and act. And when your viral message on WhatsApp hits the right note, it can spread like wildfire through groups, broadcasts, and statuses.

Everyone keeps asking: “What’s the secret to going viral on WhatsApp?”

Well... sorry to burst your bubble.

There’s no secret formula…but there are proven patterns. I know — it’s not the answer you wanted to hear. People love to make it sound like there’s some hidden hack they’re keeping from you. But the truth is, no one can predict virality. Sometimes, things just blow up out of nowhere.

That said, there are proven patterns and smart WhatsApp marketing strategies that seriously improve your chances. And that’s what we’re here to help you with.

Why Businesses Are Buzzing About WhatsApp Marketing?

More and more businesses, from homegrown brands to fast-scaling online stores, are making WhatsApp their go-to marketing channel. 

Why? Because it’s fast, personal, and ridiculously effective at getting attention and driving sales.

Let’s break down what’s fueling the buzz:

1. Exceptionally High Open Rates

Say goodbye to ignored emails and unseen social posts. 

WhatsApp boasts a near-perfect open rate of over 90%, often within the first hour. That means your message has a real shot at being seen, read, and acted on — instead of getting buried in someone’s inbox or feed.

2. Conversational Commerce Takes Center Stage

WhatsApp isn’t a billboard — it’s a two-way conversation.

Using WhatsApp for Business benefit from real-time conversations that go beyond simple messaging. You can solve doubts and even guide them through a purchase, all from a chat window. This human connection builds trust and boosts conversions like nothing else.

3. Building Trust Through Personalization

Personalize your messages

Imagine sending a birthday discount or a restock alert directly to a customer’s phone, not a generic blast, but a message that feels personal. With tools like Vepaar’s CRM, you can send targeted promotions based on behavior, interest, or past purchases, creating a marketing experience that feels natural, not pushy.

Bonus Buzz: With features such as disappearing messages, group chats, and secure payment options, WhatsApp provides unique marketing opportunities that traditional channels cannot compete with. Many have seen amazing success, including an entrepreneur who revealed exactly how I made $35K Using WhatsApp.

WhatsApp Viral Strategy: Do’s & Don’ts You Should Know

Going viral on WhatsApp isn’t about luck — it’s about knowing what works and avoiding what doesn’t.

If you’re randomly blasting sales messages or dropping product links in groups, you might be doing more harm than good.

Here’s a guide to help you write messages that people want to share and spot habits that push them away.

✅ Do This❌ Avoid This
Craft emotional, humorous, or value-driven messages (e.g., exclusive discounts, how-to tips)Sending dry sales messages with no emotional hook
Use rich media (images, short videos) and clear CTAs like “Share with a friend for 10% off!”Sending only text-heavy messages with no visual appeal or action
Join or create niche groups (e.g., fashion lovers, tech fans) to share relevant offersSpam unrelated groups, or send unsolicited product links
Encourage group members to invite others — let your community do the sharingFailing to involve your audience in growing your reach
Personalize using customer names and preferences. Example: “Hi [Name], your favorite [Product] is back!”Sending generic blasts with no personalization or context
Use Broadcast Lists to send targeted 1-to-many messages (after asking them to save your number)Mass messaging people without permission leads to blocks and zero trust
Use local language, emojis, and a friendly, casual toneCopy-pasting formal or robotic content
Launch referral programs or time-sensitive deals. Example: “Refer a friend — both get 15% OFF!”Always pushing discounts with no story, urgency, or incentive

Pro Tip: People share things that make them look smart, funny, or helpful. So, give them something worth sharing — whether it’s a crazy offer, a beautiful image, a tip, or a meme. And remember: your goal isn’t just virality — it’s connection.

Track Engagement & Follow Up Fast with Vepaar CRM

Creating great messages is only half the battle — the real magic happens when you can track who’s engaging, follow up quickly, and close more sales. 

Using the WhatsApp CRM tool by Vepaar to manage your WhatsApp marketing efficiently and drive real business results. It gives you everything you need to manage your WhatsApp marketing strategies like a pro, without the headache.

  • You can see who’s clicked, who’s replied, and who’s ready to buy.
  • You can follow up at the right time—no more guessing or missed chances.
  • You can even check order status (confirmed, shipped, delivered) and update your customers directly on WhatsApp.

But that’s not all.

Vepaar also gives you smart business insights to help you grow faster:

  • Revenue Analysis: See how much you’re making.
  • Product Performance: Know which products are your top sellers.
  • Category Insights: Find out which types of products bring in the most sales.

All of this means less guesswork and more results. You focus on what’s working—and skip what’s not.

With Vepaar, your WhatsApp marketing isn’t just viral, it’s powerful. You're building real relationships, closing more sales, and growing your business smartly.

In Conclusion

"Going Viral is Great — Growing Smart is Better"

Going viral on WhatsApp sounds exciting—and it is! But what matters is what you do with that attention.

It’s not just about creating a viral message on WhatsApp and hoping for the best. Successful WhatsApp marketing strategies focus on building genuine connections, growing your WhatsApp audience, and turning those interactions into real business growth, whether you’re selling products or are ready to create your online store.

With the right approach and tools like Vepaar, you can create an online store, manage your business on WhatsApp, track leads, and follow up quickly.

Ready to start creating viral WhatsApp campaigns? Try Vepaar CRM and see your audience grow!